Bossa Image Consulting is the go-to resource for ambitious professionals, executives, and entrepreneurs who want to refine their image and elevate their personal brand. Clients come to us when they are stepping into leadership roles, preparing for interviews, speaking engagements, or simply looking to align their style with their success. They seek a polished, strategic wardrobe that enhances their confidence and credibility in any room they enter.

With a refined approach to personal styling and brand development, Bossa Image Consulting ensures that every client’s look is a true reflection of their authority.

I’m Brenda Araujo, Founder of BOSSA!

BOSSA was born from the belief that a woman’s style should be as powerful and confident as she is. My mission? To help you refine your image so that every first impression—and every moment after—reflects the unstoppable force you already are. You’re a boss. You’re accomplished. You’re a 10. Now, let’s make sure the world sees it, too.

As a graduate of the Fashion Institute of Technology, where I studied Fashion Business with a focus on Product Development, I learned that clothing is more than fabric—it’s a statement, a strategy, and a tool for influence.

I founded BOSSA because I saw a gap: ambitious professionals unsure how to translate their skills and personality into a polished, commanding presence. I wanted to create a space where confidence isn’t just felt—it’s seen.

So, welcome to my world. I can’t wait to help you step into yours and create magic!

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  • I always struggled with putting together polished, professional outfits that felt like me. Bossa Image Consulting changed everything. Brenda'a expert advice, personalized styling, and attention to detail helped me refine my look in a way that feels both effortless and powerful.

    — Vanessa L. | New York, NY

  • I was preparing for a major career move and knew I needed to step up my image. Brenda didn’t just upgrade my wardrobe—she gave me the confidence to walk into high-stakes meetings feeling like a powerhouse. Worth every penny!

    — Rachel M. | Chicago, IL

  • As a business owner, I knew my image mattered, but I didn’t realize how much until I worked with Brenda Araujo. She helped me create a cohesive look for both my online presence and in-person events. She has also helped me with interview prep.

    — Monica T. | New York, NY

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